.avif)
.avif)
Pionix Website Relaunch
Challenge
Pionix provides hardware and software solutions for EV charging infrastructures. To improve their positioning, they teamed up with the marketing consultancy contegy.
Soon, Pionix realized that they outgrew their site from a visual and content perspective. There was a strong need for a modern and consistent brand identity, and their site had explain more clearly what they do. This would help their them build more trust during fundraising and hiring activities.
Their website is a key asset to reflect the high quality of their services and products.
The solution
Being in great hands with the contegy team, a new visual brand identity and concept for a new site were created.
Now, it was my job to create the detailed visual design of the site, including graphics, such as diagrams and illustrations, with the goal to explain how different solutions work and making visitor's web experience delightful.
Once the web design was completed (in close collaboration with contegy and Pionix), all pages were built in Webflow. The Pionix site was the first project, where I used the MAST, a new lightweight framework of essential css classes, components, and strategies to help build efficiently for brands that want to scale in Webflow.
.avif)
Result
Pionix new website consists of unique visual asset tailored to their new bold brand identity, leading to a cohesive and professional look. Powered by Webflow, the Pionix team can manage blog posts, testimonials, and event pages independently, via a CMS uniquly set up for their specific needs.
Flexible drag-and-drop layout components simplify the scaling process. There is no designer or developer needed in order to create new landing pages.
In summary, the team at Pionix benefits in many ways:
- Cohesive brand design that builds trust
- Easy-to-use CMS for better site maintainance
- Flexible building blocks for scale
- Clear site structure for a better UX
- Modern and professional representation of their business
"
Our new website finally brings the professionalism that we need as a growing company. We particularly appreciate Matthias's pragmatic, agile working style – short lines of communication, quick implementation, strong output. Highly recommended. thank you for everything!
"
Scope
Strategy
Branding
Design
Development
CMS
Launch
Credits
Need a new website?
I specialize in Webflow sites for tech companies from startups to enterprises.